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Fruit & Fibre Wheat Flakes
Fruit & Fibre Wheat Flakes by Waitrose provides 380 kcal per 100 g, with 21.5 g of sugars and 7.9 g of protein. That is 20% more sugar than the average product in this category. Its Nutri-Score is C and it is classified as NOVA 4 (ultra-processed food). It is listed in the Cereal flakes with fruits category and comes in a 750g pack. Contains: banana, gluten, nuts.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
Serving size: 40g
| Nutrient | Per 100 g | Per serving | % DV* | Category avg |
|---|---|---|---|---|
| Calories | 380 kcal | 152 kcal | 378 | |
| Total fat | 6.7 g | 2.7 g | 3% | 3.8 +78% |
| Saturated fat | 3.7 g | 1.5 g | 8% | 1.6 +127% |
| Carbohydrates | 67.9 g | 27.2 g | 10% | 73.2 −7% |
| Total sugars | 21.5 g | 8.6 g | 18 +20% | |
| Added sugars | 16.6 g | 6.6 g | 13% | 7.6 +119% |
| Dietary fiber | 8.2 g | 3.3 g | 12% | 7 +17% |
| Protein | 7.9 g | 3.2 g | 6% | 9 −13% |
| Salt | 0.4 g | 0.2 g | 0.7 −41% |
*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 205 Cereal flakes with fruits products on Foodmetria.
Compared with other cereal flakes with fruits
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
Toasted wheat flakes (72%) (wholegrain wheat, sugar, barley malt extract, salt, niacin, vitamin E, pantothenic acid (B5), iron, thiamin (B1), riboflavin (B2), pyridoxine (B6), folic acid, vitamin D, cobalamin (B12)), mixed fruits (26%) (raisins, sweetened dried banana [banana, coconut oil, sugar, flavouring], dried coconut, dried sliced apple), roasted hazelnuts (2%)
- Allergens
- BananaGlutenNuts
Product details
- Quantity
- 750g
- Serving size
- 40g
- Sold in
- United Kingdom
- Barcode
- 5063210029433
Prices reported by shoppers
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Frequently asked questions
How many calories are in Fruit & Fibre Wheat Flakes?
Fruit & Fibre Wheat Flakes contains 380 kcal per 100 g and about 152 kcal per serving (40g).
How much sugar is in Fruit & Fibre Wheat Flakes?
Fruit & Fibre Wheat Flakes has 21.5 g of sugars per 100 g, which is considered moderate by UK front-of-pack guidelines.
Is Fruit & Fibre Wheat Flakes healthy?
It has a Nutri-Score of C (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
What allergens does Fruit & Fibre Wheat Flakes contain?
According to the label data it contains: Banana, Gluten, Nuts. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated August 30, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
Reviews
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