View full-size photo · Photo: Open Food Facts contributors, CC BY-SA
Pop tarts
Strawberry and Apple Fruit Filling (34%) in a Frosted Pastry.
Pop tarts by Kellogg's provides 400 kcal per 100 g, with 60 g of sugars and 3.8 g of protein. That is 63% more sugar than the average product in this category. Its Nutri-Score is E and it is classified as NOVA 4 (ultra-processed food). It is listed in the Toaster pastries category and comes in a 384g pack. Contains: apple, gluten, soybeans.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
Serving size: 1 serving (48 g)
| Nutrient | Per 100 g | Per serving | % DV* | Category avg |
|---|---|---|---|---|
| Calories | 400 kcal | 192 kcal | 442 −10% | |
| Total fat | 10 g | 4.8 g | 6% | 11.3 −12% |
| Saturated fat | 9.8 g | 4.7 g | 24% | 4.6 +112% |
| Carbohydrates | 72.9 g | 35 g | 13% | 69.9 |
| Total sugars | 60 g | 28.8 g | 36.7 +63% | |
| Added sugars | 58.2 g | 27.9 g | 56% | 28.8 +102% |
| Dietary fiber | 4 g | 1.9 g | 7% | 2.1 +87% |
| Protein | 3.8 g | 1.8 g | 4% | 5.1 −27% |
| Salt | 1.7 g | 0.8 g | 0.7 +132% |
*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 254 Toaster pastries products on Foodmetria.
Compared with other toaster pastries
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
wheat flour, glucose syrup, dextrose, sugar, palm oil, invert sugar syrup, wheat starch, salt, dried strawberry and apple pieces(strawberries, apples, sugar, gelling agent (pectin)), colours(beetroot red, annatto, paprika extract), raising agents(sodium hydrogen carbonate, diphosphates, calcium phosphate), citric acid, acidity regulator(sodium citrate), beef gelatin, modified starch, stabiliser(xanthan gum), emulsifier(soy lecithin), brown rice syrup, vegetable juice concentrates (beetroot, carrot), niacin, iron, vitamin b1 (thiamin), vitamin b2 (riboflavin), folic acid.
- Allergens
- AppleGlutenSoybeans
- May contain traces
- Gluten
Additives 15
Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.
Product details
- Quantity
- 384g
- Serving size
- 1 serving (48 g)
- Labels & certifications
- No artificial flavorsNo artificial colorsNo artificial colours or flavours
- Sold in
- Germany, Sweden, United Kingdom
- Barcode
- 5059320000011
Prices reported by shoppers
Loading prices…
Frequently asked questions
How many calories are in Pop tarts?
Pop tarts contains 400 kcal per 100 g and about 192 kcal per serving (1 serving (48 g)).
How much sugar is in Pop tarts?
Pop tarts has 60 g of sugars per 100 g, which is considered high by UK front-of-pack guidelines.
Is Pop tarts healthy?
It has a Nutri-Score of E (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
Is Pop tarts vegan?
Based on its ingredient list, it is not vegan.
What allergens does Pop tarts contain?
According to the label data it contains: Apple, Gluten, Soybeans. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated August 21, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
Reviews
Compare & rankings
Healthier alternatives
Best in category →Same category, meaningfully better on at least one measure and no worse on the others. Each card shows what improves.
a
c NOVA 4
c NOVA 4
d NOVA 4 More toaster pastries
View all →
e NOVA 4
e NOVA 4
e NOVA 4
e NOVA 4
e NOVA 4
e NOVA 4 More from Kellogg's
View all →
d NOVA 3
d NOVA 4
c NOVA 3
e NOVA 4
c NOVA 4
e NOVA 4