Crispy, Sweetened Whole Wheat & Rice Cereal

Poor nutritional quality
Ultra-processed food

Crispy, Sweetened Whole Wheat & Rice Cereal by Cinnamon Toast Crunch provides 419 kcal per 100 g, with 29 g of sugars and 3.2 g of protein. That is 64% more sugar than the average product in this category. Its Nutri-Score is D and it is classified as NOVA 4 (ultra-processed food). It is listed in the Cereals and their products category. Contains: gluten, soybeans.

Nutrient levels per 100 g

Fat
9.7 g · Moderate
Saturated fat
1.6 g · Moderate
Sugars
29 g · High
Salt
1.5 g · Moderate

Levels use UK front-of-pack reference thresholds.

Nutrition facts

Serving size: 3/4 cup (31 g)

Nutrient Per 100 g Per serving% DV* Category avg
Calories 419 kcal 130 kcal 389 +8%
Total fat 9.7 g 3 g 4% 7.8 +24%
Saturated fat 1.6 g 0.5 g 3% 1.6
Carbohydrates 80.6 g 25 g 9% 69.5 +16%
Total sugars 29 g 9 g 17.7 +64%
Dietary fiber 6.5 g 2 g 7% 7.7 −16%
Protein 3.2 g 1 g 2% 10.3 −69%
Salt 1.5 g 0.4 g 0.8 +85%

*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 8322 Cereals and their products products on Foodmetria.

Serving size from the US product label in USDA FoodData Central, label data from March 2021. Other values: Open Food Facts.

Compared with other cereals and their products

Calories higher 22%
Sugars higher 25%
Salt higher 14%
Saturated fat higher 28%
Protein top 95%
Fiber top 56%

Bar shows the share of products in this category that contain less of the nutrient.

Ingredients

Whole Grain Wheat, Sugar, Rice Flour, Rice Bran And/Or Canola Oil, Fructose, Maltodextrin, Dextrose, Salt, Cinnamon, Soy Lecithin, Trisodium Phosphate, Color Added. Bht Added To Preserve Freshness. Vitamins And Minerals: Tricalcium Phosphate, Calcium Carbonate, Zinc And Iron (Mineral Nutrients), Vitamin C (Sodium Ascorbate), A B Vitamin (Niacinamide), Vitamin B6 (Pyridoxine Hydrochloride), Vitamin B2 (Riboflavin), Vitamin B1 (Thiamin Mononitrate), Vitamin A (Palmitate), A B Vitamin (Folic Acid), Vitamin B12, Vitamin D3.

Palm oil free
Allergens
GlutenSoybeans

Additives 5

E322 - Lecithins
Antioxidant
E322i - Lecithin
Antioxidant
High overexposure risk

Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.

Product details

Serving size
3/4 cup (31 g)
Sold in
United States
Barcode
0016000452893

Prices reported by shoppers

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Frequently asked questions

How many calories are in Crispy, Sweetened Whole Wheat & Rice Cereal?

Crispy, Sweetened Whole Wheat & Rice Cereal contains 419 kcal per 100 g and about 130 kcal per serving (3/4 cup (31 g)).

How much sugar is in Crispy, Sweetened Whole Wheat & Rice Cereal?

Crispy, Sweetened Whole Wheat & Rice Cereal has 29 g of sugars per 100 g, which is considered high by UK front-of-pack guidelines.

Is Crispy, Sweetened Whole Wheat & Rice Cereal healthy?

It has a Nutri-Score of D (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.

What allergens does Crispy, Sweetened Whole Wheat & Rice Cereal contain?

According to the label data it contains: Gluten, Soybeans. Recipes change — always check the package label.

Source: Open Food Facts (ODbL). Last updated May 3, 2025. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.

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