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Fruit and Fibre
Fruit and Fibre by Morrisons provides 383 kcal per 100 g, with 19 g of sugars and 8.8 g of protein. Its Nutri-Score is C and it is classified as NOVA 4 (ultra-processed food). It is listed in the Cereal flakes with fruits category and comes in a 750 g pack. Contains: banana, gluten, nuts, sulphur dioxide and sulphites.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
Serving size: 40g
| Nutrient | Per 100 g | Per serving | % DV* | Category avg |
|---|---|---|---|---|
| Calories | 383 kcal | 153 kcal | 378 | |
| Total fat | 5.8 g | 2.3 g | 3% | 3.8 +54% |
| Saturated fat | 3.7 g | 1.5 g | 8% | 1.6 +127% |
| Carbohydrates | 69 g | 27.6 g | 10% | 73.2 −6% |
| Total sugars | 19 g | 7.6 g | 18 +6% | |
| Added sugars | 7.3 g | 2.9 g | 6% | 7.6 |
| Dietary fiber | 9.2 g | 3.7 g | 13% | 7 +31% |
| Protein | 8.8 g | 3.5 g | 7% | 9 |
| Salt | 0.3 g | 0.1 g | 0.7 −61% |
*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 205 Cereal flakes with fruits products on Foodmetria.
Compared with other cereal flakes with fruits
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
Wholewheat (70%), Raisins (17% ) , Sugar, Banana slices (7%) (banana, coconut oil, sugar, flavouring), Coconut chips (3%), Malted barley extract, Dried apple (1.5%) (dried apple, preservative (sulphur dioxide)), Roasted nibbed nuts (1.5%) (hazelnuts, almonds), Salt, Niacin, Iron, Pantothenic acid (B5), Thiamin (B1), Riboflavin (B2), Vitamin B6, Folic acid, Vitamin B12.
- Allergens
- BananaGlutenNutsSulphur dioxide and sulphites
Additives 1
Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.
Product details
- Quantity
- 750 g
- Serving size
- 40g
- Sold in
- United Kingdom
- Barcode
- 5010251523246
Prices reported by shoppers
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Frequently asked questions
How many calories are in Fruit and Fibre?
Fruit and Fibre contains 383 kcal per 100 g and about 153 kcal per serving (40g).
How much sugar is in Fruit and Fibre?
Fruit and Fibre has 19 g of sugars per 100 g, which is considered moderate by UK front-of-pack guidelines.
Is Fruit and Fibre healthy?
It has a Nutri-Score of C (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
What allergens does Fruit and Fibre contain?
According to the label data it contains: Banana, Gluten, Nuts, Sulphur dioxide and sulphites. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated March 27, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
Reviews
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