View full-size photo · Photo: Open Food Facts contributors, CC BY-SA
ASDA Blueberry Wheaties
ASDA Blueberry Wheaties by Asda provides 333 kcal per 100 g, with 17 g of sugars and 7.9 g of protein. That is 37% less sugar than the average product in this category. Its Nutri-Score is C and it is classified as NOVA 4 (ultra-processed food). It is listed in the Filled cereals category. Contains: gluten.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
| Nutrient | Per 100 g | Category avg |
|---|---|---|
| Calories | 333 kcal | 433 −23% |
| Total fat | 1.4 g | 13.7 −90% |
| Saturated fat | 0.3 g | 3.7 −92% |
| Carbohydrates | 71 g | 67.7 +5% |
| Total sugars | 17 g | 26.8 −37% |
| Added sugars | 9.9 g | 17.7 −44% |
| Protein | 7.9 g | 7.4 +6% |
| Salt | 0.1 g | 0.6 −75% |
*% Daily Value for 100 g, based on a 2,000-calorie diet (FDA reference values). Category average across 425 Filled cereals products on Foodmetria.
Compared with other filled cereals
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
wholegrain wheat (72%), reconstituted blueberry purée (10%), humectant (glycerol), dextrose, glucose syrup, sugar, maltodextrin, gelling agent (pectins), malic acid, flavourings, acidity regulator (sodium citrates), allergy advice! for allergens, including cereals
- Allergens
- Gluten
Additives 4
Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.
Product details
- Labels & certifications
- VegetarianVeganThe Vegan Society
- Sold in
- United Kingdom
- Barcode
- 5052449309386
Prices reported by shoppers
Loading prices…
Frequently asked questions
How many calories are in ASDA Blueberry Wheaties?
ASDA Blueberry Wheaties contains 333 kcal per 100 g.
How much sugar is in ASDA Blueberry Wheaties?
ASDA Blueberry Wheaties has 17 g of sugars per 100 g, which is considered moderate by UK front-of-pack guidelines.
Is ASDA Blueberry Wheaties healthy?
It has a Nutri-Score of C (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
Is ASDA Blueberry Wheaties vegan?
Based on its ingredient list, it appears to be vegan. Always check the package label.
What allergens does ASDA Blueberry Wheaties contain?
According to the label data it contains: Gluten. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated March 27, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
Reviews
Compare & rankings
Healthier alternatives
Best in category →Same category, meaningfully better on at least one measure and no worse on the others. Each card shows what improves.
a NOVA 4 
a NOVA 4 
a NOVA 4 
a NOVA 4 More filled cereals
View all →
b NOVA 3 
e NOVA 4 
c NOVA 4 
d NOVA 4 
e NOVA 4 
d NOVA 4 More from Asda
View all →
b NOVA 3 
b NOVA 3 
a NOVA 3 
a NOVA 3 
b NOVA 3 
a NOVA 4