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The Better Breakfast Bar
The Better Breakfast Bar by Members Mark provides 375 kcal per 100 g, with 30 g of sugars and 5 g of protein. That is 23% more sugar than the average product in this category. Its Nutri-Score is C and it is classified as NOVA 4 (ultra-processed food). It is listed in the Breakfast bar category. Contains: eggs, gluten, milk.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
Serving size: 1 bar (40 g)
| Nutrient | Per 100 g | Per serving | % DV* | Category avg |
|---|---|---|---|---|
| Calories | 375 kcal | 150 kcal | 373 | |
| Total fat | 10 g | 4 g | 5% | 12 −17% |
| Saturated fat | 0 g | 0 g | 0% | 2.2 −100% |
| Carbohydrates | 75 g | 30 g | 11% | 61.4 +22% |
| Total sugars | 30 g | 12 g | 24.4 +23% | |
| Added sugars | 25 g | 10 g | 20% | 13.4 +87% |
| Dietary fiber | 7.5 g | 3 g | 11% | 8.1 −8% |
| Protein | 5 g | 2 g | 4% | 8.9 −44% |
| Salt | 0.5 g | 0.2 g | 0.5 −14% |
*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 20 Breakfast bar products on Foodmetria.
Compared with other breakfast bar
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
STRAWBERRY: WHOLE WHEAT FLOUR, STRAWBERRY FILLING (GLUCOSE-FRUCTOSE WHEAT SYRUP, SUGAR, GLYCERIN, STRAWBERRY PUREE, OATMEAL, DEXTROSE, STRAWBERRY JUICE CONCENTRATE, PECTIN, GRAPE COLOR EXTRACT, MALIC ACID, CITRIC ACID, SODIUM CITRATE, CALCIUM CITRATE, NATURAL FLAVOR), BUCKWHEAT GROATS, RAPESEED OIL, SUGAR, ISOMALTULOSE, DRIED CRANBERRIES (CRANBERRIES, SUGAR, CRANBERRY POWDER, SUNFLOWER OIL), GLYCERIN, INULIN, CORN STARCH, RICE FLOUR, RAISINS, OAT FLAKES, SALT, WHEAT GLUTEN, RAPESEED LECITHIN, MALTED WHEAT FLOUR, NATURAL FLAVOR, AMMONIUM BICARBONATE, SKIM MILK, SODIUM BICARBONATE, EGG, WHEAT STARCH, CITRIC ACID., APPLE CINNAMON: WHOLE WHEAT FLOUR, APPLE FILLING (GLUCOSE-FRUCTOSE WHEAT SYRUP, SUGAR, GLYCERIN, WATER, OATMEAL, APPLE PUREE CONCENTRATE, DEXTROSE, APPLE JUICE CONCENTRATE, PECTIN, MALIC ACID, SODIUM CITRATE, CALCIUM CITRATE, CINNAMON, NATURAL FLAVOR), BUCKWHEAT GROATS, RAPESEED OIL, SUGAR, ISOMALTULOSE, APPLE PIECES (APPLE JUICE CONCENTRATE, APPLE PUREE CONCENTRATE, CITRUS FIBER, PECTIN, CITRIC ACID, NATURAL FLAVOR), INULIN, GLYCERIN, CORN STARCH, RICE FLOUR, OAT FLAKES, SALT, WHEAT GLUTEN, RAPESEED LECITHIN, MALTED WHEAT FLOUR, CINNAMON, AMMONIUM BICARBONATE, SKIM MILK, SODIUM BICARBONATE, EGG, WHEAT STARCH, CITRIC ACID.
- Allergens
- EggsGlutenMilk
Additives 9
Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.
Product details
- Serving size
- 1 bar (40 g)
- Sold in
- United States
- Barcode
- 0193968488529
Prices reported by shoppers
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Frequently asked questions
How many calories are in The Better Breakfast Bar?
The Better Breakfast Bar contains 375 kcal per 100 g and about 150 kcal per serving (1 bar (40 g)).
How much sugar is in The Better Breakfast Bar?
The Better Breakfast Bar has 30 g of sugars per 100 g, which is considered high by UK front-of-pack guidelines.
Is The Better Breakfast Bar healthy?
It has a Nutri-Score of C (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
Is The Better Breakfast Bar vegan?
Based on its ingredient list, it is not vegan.
What allergens does The Better Breakfast Bar contain?
According to the label data it contains: Eggs, Gluten, Milk. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated December 16, 2025. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
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