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Mr Kipling
Mr Kipling by Mr Kipling provides 418 kcal per 100 g, with 46.4 g of sugars and 3.6 g of protein. That is 46% more sugar than the average product in this category. Its Nutri-Score is E and it is classified as NOVA 4 (ultra-processed food). It is listed in the Cakes category. Contains: eggs, gluten, milk, soybeans.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
Serving size: 1 slice (28 g)
| Nutrient | Per 100 g | Per serving | % DV* | Category avg |
|---|---|---|---|---|
| Calories | 418 kcal | 117 kcal | 389 +7% | |
| Total fat | 21.8 g | 6.1 g | 8% | 18.1 +20% |
| Saturated fat | 7.1 g | 2 g | 10% | 7.4 |
| Carbohydrates | 73.2 g | 20.5 g | 7% | 51.9 +41% |
| Total sugars | 46.4 g | 13 g | 31.8 +46% | |
| Added sugars | 52 g | 14.6 g | 29% | 24.3 +114% |
| Dietary fiber | 1.8 g | 0.5 g | 2% | 1.8 |
| Protein | 3.6 g | 1 g | 2% | 4.7 −25% |
| Salt | 0.6 g | 0.2 g | 0.7 |
*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 9247 Cakes products on Foodmetria.
Compared with other cakes
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
sugar, vegetable oils (rapeseed, palm), wheat flour (with added calcium, iron, niacin, thiamin), water, glucose syrup, humectant (vegetable glycerine), dextrose, dried egg white, whey powder (milk), vegetable fat (palm), maize starch, skimmed milk powder, raising agents (disodium diphosphate, sodium bicarbonate), emulsifiers (mono - and diglycerides of fatty acids, sorbitan monostearate, polyglycerol esters of fatty acids, soya lecithin, polysorbate 60), tapioca starch, salt, stabiliser (xanthan gum), preservative (potassium sorbate), milk proteins, flavourings, gelling agent (sodium alginate), colours (titanium dioxide, cochineal, lutein), acid (acetic acid), allergy advice-for allergens, including cereals containing gluten, see ingredients in bold, may also contain nuts,
- Allergens
- EggsGlutenMilkSoybeans
- May contain traces
- Nuts
Additives 18
Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.
Product details
- Serving size
- 1 slice (28 g)
- Sold in
- France, United Kingdom
- Barcode
- 5000221601883
Prices reported by shoppers
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Frequently asked questions
How many calories are in Mr Kipling?
Mr Kipling contains 418 kcal per 100 g and about 117 kcal per serving (1 slice (28 g)).
How much sugar is in Mr Kipling?
Mr Kipling has 46.4 g of sugars per 100 g, which is considered high by UK front-of-pack guidelines.
Is Mr Kipling healthy?
It has a Nutri-Score of E (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
Is Mr Kipling vegan?
Based on its ingredient list, it is not vegan.
What allergens does Mr Kipling contain?
According to the label data it contains: Eggs, Gluten, Milk, Soybeans. It may also contain traces of nuts. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated August 20, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
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