View full-size photo · Photo: Open Food Facts contributors, CC BY-SA
Icing
Icing by Cadbury provides 410 kcal per 100 g, with 66.4 g of sugars and 1 g of protein. That is 14% less sugar than the average product in this category. Its Nutri-Score is E and it is classified as NOVA 4 (ultra-processed food). It is listed in the Sugars category and comes in a 400 g pack. Contains: gluten, sulphur dioxide and sulphites.
Nutrient levels per 100 g
Levels use UK front-of-pack reference thresholds.
Nutrition facts
Serving size: 33g
| Nutrient | Per 100 g | Per serving | % DV* | Category avg |
|---|---|---|---|---|
| Calories | 410 kcal | 135 kcal | 304 +35% | |
| Total fat | 13.5 g | 4.5 g | 6% | 0.5 +2646% |
| Saturated fat | 5.6 g | 1.8 g | 9% | 0.3 +1569% |
| Carbohydrates | 70.4 g | 23.2 g | 8% | 89.9 −22% |
| Total sugars | 66.4 g | 21.9 g | 76.9 −14% | |
| Added sugars | 66.9 g | 22.1 g | 44% | 56.4 +19% |
| Dietary fiber | 1.5 g | 0.5 g | 2% | 1.4 +6% |
| Protein | 1 g | 0.3 g | 1% | 0.3 +239% |
| Salt | 0.6 g | 0.2 g | 0.2 +261% |
*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 2027 Sugars products on Foodmetria.
Compared with other sugars
Bar shows the share of products in this category that contain less of the nutrient.
Ingredients
Icing sugar, Vegetable oils (Palm, Rapeseed), Glucose syrup, Invert sugar syrup, Water, Fat reduced cocoa, Barley malt extract, Salt, Acid (Citric acid), Emulsifiers (Polysorbate 60, Mono - and diglycerides of fatty acids), Preservative (Potassium sorbate), Sugar, Gelling agent (Sodium alginate), Humectant (Glycerol), Flavouring (contains Sulphites). May contain egg, milk, nuts & soya.
- Allergens
- GlutenSulphur dioxide and sulphites
- May contain traces
- EggsMilk
Additives 6
Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.
Product details
- Quantity
- 400 g
- Serving size
- 33g
- Labels & certifications
- VegetarianNo artificial colors
- Sold in
- United Kingdom
- Barcode
- 5000354914492
Prices reported by shoppers
Loading prices…
Frequently asked questions
How many calories are in Icing?
Icing contains 410 kcal per 100 g and about 135 kcal per serving (33g).
How much sugar is in Icing?
Icing has 66.4 g of sugars per 100 g, which is considered high by UK front-of-pack guidelines.
Is Icing healthy?
It has a Nutri-Score of E (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.
What allergens does Icing contain?
According to the label data it contains: Gluten, Sulphur dioxide and sulphites. It may also contain traces of eggs, milk. Recipes change — always check the package label.
Source: Open Food Facts (ODbL). Last updated August 11, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.
Reviews
Compare & rankings
Healthier alternatives
Best in category →Same category, meaningfully better on at least one measure and no worse on the others. Each card shows what improves.
b NOVA 2 
a NOVA 4 
a NOVA 4 
c NOVA 2 More sugars
View all →
e 
NOVA 4 
e NOVA 4 
NOVA 4 
e NOVA 2 More from Cadbury
View all →
e NOVA 4 
e NOVA 4 
e NOVA 4 
NOVA 4 
b NOVA 1 
e NOVA 4