Protein bar

by Pure Protein in Protein bars Barcode 0749826306742
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Ultra-processed food

Protein bar by Pure Protein provides 380 kcal per 100 g, with 4 g of sugars and 40 g of protein. That is 66% less sugar than the average product in this category. It is classified as NOVA 4 (ultra-processed food). It is listed in the Protein bars category. Contains: milk, peanuts, soybeans.

Nutrient levels per 100 g

Fat
12 g · Moderate
Saturated fat
8 g · High
Sugars
4 g · Low
Salt
0 g · Low

Levels use UK front-of-pack reference thresholds.

Nutrition facts

Serving size: 1 bar (50 g)

Nutrient Per 100 g Per serving% DV* Category avg
Calories 380 kcal 190 kcal 383
Total fat 12 g 6 g 8% 15.7 −24%
Saturated fat 8 g 4 g 20% 7 +14%
Carbohydrates 32 g 16 g 6% 33.9 −6%
Total sugars 4 g 2 g 11.8 −66%
Added sugars 2 g 1 g 2% 6.1 −67%
Dietary fiber 2 g 1 g 4% 9.7 −79%
Protein 40 g 20 g 40% 29.5 +36%
Salt 0 g 0 g 0.7 −98%

*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 4038 Protein bars products on Foodmetria.

Serving size from the US product label in USDA FoodData Central, label data from November 2023. Other values: Open Food Facts.

Compared with other protein bars

Calories lower 48%
Sugars lower 41%
Salt lower 4%
Saturated fat higher 33%
Protein top 9%
Fiber top 89%

Bar shows the share of products in this category that contain less of the nutrient.

Ingredients

Protein blend (milk protein isolate, whey protein concentrate, whey protein isolate), chocolate flavored coating (maltitol, fractionated palm kernel oil, whey protein concentrate, cocoa [processed with alkali], calcium carbonate, natural flavors, soy lecithin, sucralose), caramel layer (maltitol syrup, nonfat dry milk, heavy cream [cream, milk, cellulose gel, milk solids, cellulose gum], water, milk protein concentrate, palm kernel oil, butter, disodium phosphate, caramel, natural flavor, soy lecithin, carrageenan), hydrolyzed collagen, glycerin, water, peanuts, natural flavors, soy crisps (soy protein isolate, tapioca starch, salt), sucralose, almond butter.

Contains palm oilNot veganNot vegetarian
Allergens
MilkPeanutsSoybeans

Additives 11

E322 - Lecithins
Antioxidant
E322i - Lecithin
Antioxidant
High overexposure risk
E965 - maltitol
Emulsifier

Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.

Product details

Serving size
1 bar (50 g)
Labels & certifications
No gluten
Sold in
United States
Barcode
0749826306742

Prices reported by shoppers

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Frequently asked questions

How many calories are in Protein bar?

Protein bar contains 380 kcal per 100 g and about 190 kcal per serving (1 bar (50 g)).

How much sugar is in Protein bar?

Protein bar has 4 g of sugars per 100 g, which is considered low by UK front-of-pack guidelines.

Is Protein bar healthy?

It is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.

Is Protein bar vegan?

Based on its ingredient list, it is not vegan.

What allergens does Protein bar contain?

According to the label data it contains: Milk, Peanuts, Soybeans. Recipes change — always check the package label.

Source: Open Food Facts (ODbL). Last updated September 6, 2026. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.

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