Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip

by Rich Products Corporation in Biscuits Barcode 0049800138629
Poor nutritional quality
Ultra-processed food

Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip by Rich Products Corporation provides 435 kcal per 100 g, with 30.7 g of sugars and 8.1 g of protein. Its Nutri-Score is D and it is classified as NOVA 4 (ultra-processed food). It is listed in the Biscuits category. Contains: eggs, gluten, milk, soybeans.

Nutrient levels per 100 g

Fat
12.9 g · Moderate
Saturated fat
4.8 g · Moderate
Sugars
30.7 g · High
Salt
0.7 g · Moderate

Levels use UK front-of-pack reference thresholds.

Nutrition facts

Serving size: 1 breakfast round (62 g)

Nutrient Per 100 g Per serving% DV* Category avg
Calories 435 kcal 270 kcal 457 −5%
Total fat 12.9 g 8 g 10% 20.3 −36%
Saturated fat 4.8 g 3 g 15% 8.8 −45%
Carbohydrates 71 g 44 g 16% 64 +11%
Total sugars 30.7 g 19 g 28.6 +7%
Added sugarsUSDA 28.9 g 17.9 g 36% 18.5 +56%
Dietary fiber 9.7 g 6 g 21% 3.5 +179%
Protein 8.1 g 5 g 10% 6.8 +18%
Salt 0.7 g 0.5 g 0.7 +5%

*% Daily Value for a serving, based on a 2,000-calorie diet (FDA reference values). Category average across 23243 Biscuits products on Foodmetria.

Serving size and added sugars from the US product label in USDA FoodData Central, label data from January 2026. Other values: Open Food Facts.

Compared with other biscuits

Calories lower 29%
Sugars higher 42%
Salt higher 38%
Saturated fat lower 31%
Protein top 20%
Fiber top 5%

Bar shows the share of products in this category that contain less of the nutrient.

Ingredients

Whole wheat flour, sugar, oats, semisweet chocolate chips (sugar, chocolate liquor, cocoa butter, milkfat, soy lecithin (an emulsifier), vanillin (an artificial flavor), natural flavor), palm and soybean oils, chickory root fiber, molasses, contains less than 2% of the following: glycerine (vegetable based), brown sugar, leavening (baking soda), modified cornstarch, eggs, raisin paste, natural and artificial flavor, egg whites, salt, carrageenan, guar gum, soy lecithin, corn syrup solids.

Contains palm oilNot vegan
Allergens
EggsGlutenMilkSoybeans

Additives 7

E322 - Lecithins
Antioxidant
E322i - Lecithin
Antioxidant
High overexposure risk
E412 - Guar gum
Emulsifier

Overexposure risk is based on EFSA evaluations as recorded by Open Food Facts.

Product details

Serving size
1 breakfast round (62 g)
Sold in
United States
Barcode
0049800138629

Prices reported by shoppers

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Frequently asked questions

How many calories are in Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip?

Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip contains 435 kcal per 100 g and about 270 kcal per serving (1 breakfast round (62 g)).

How much sugar is in Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip?

Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip has 30.7 g of sugars per 100 g, which is considered high by UK front-of-pack guidelines.

Is Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip healthy?

It has a Nutri-Score of D (A is best, E is worst); it is in NOVA group 4 — ultra-processed food. Scores describe nutritional quality and processing, not suitability for your individual diet.

Is Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip vegan?

Based on its ingredient list, it is not vegan.

What allergens does Rich's, Ubr, Breakfast Round, Oatmeal Chocolate Chip contain?

According to the label data it contains: Eggs, Gluten, Milk, Soybeans. Recipes change — always check the package label.

Source: Open Food Facts (ODbL). Last updated April 23, 2020. Spotted a mistake? Edit this product on Open Food Facts. Not medical advice — always check the package label.

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